This may not be appreciated by banks/card-issuers and consumer durable manufacturers. Many who favour market-driven policies & procedures also may criticize, including some customers. But perhaps it is in the larger interest, for example, transparency.
0% is never free, just as ‘there is no free lunch’ ! And, do we really want free? We want to pay what is appropriate price, so that we get value for money.
More often, 0% works out costlier.

If it is linked to credit card EMI, it is a slow killer. We move closer to debt trap and lose peace of mind.

We don’t want to build an economy purely on consumption, do we?

Debt-free, Saving, ceiling on desires, etc are more holistic and blissful !

RBI now against 0% EMIs for consumer goods, banks withdraw finance schemes; festive sales likely to be hit – The Economic Times

http://www.livemint.com/Money/b82VaVLL0vKqQfJIGvp81O/Ban-on-0-schemes-not-really-a-dampener.html

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