Pricing Dilemma

Came across this post on ‘Pricing’…. Pricing is an art & science… Seth Godin puts it beautifully. My ‘pricing strategy’ is more than my banking days, it is question of commitment!, from client, of course… For all my current & prospective clients ????

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Dilemma of Pricing: Purple Cows and commodities

Reading the blog-post by Seth Godin, this line caught my attention: “If you tell me that price is the only thing that matters to customers, I respond that nothing about this product matters to them.” Seth is spot on when he says, “We sell commodities by choice.” This is applicable even if we are part […]

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